About Us

Do Good HQ

Do Good HQ is an independent Philadelphia-based media outlet. We provide advice and information to support our core value: common sense sustainability. Let’s do good together.

Our Mission

Our mission is to help consumers be kind to themselves and the planet.

What We Care About

  • Doing good, not being perfect. 
  • Saying, “Goodbye shopping addiction,” and
    “Hello sweet simplicity.” 
  • Paying attention to materials, manufacturing practices,
    and quality. 
  • Remembering what’s realistic for our lives and budgets. 
  • Taking small steps.
  • Moving forward.

Our Promise

We’re a team of journalists and media industry veterans who care deeply about improving the quality of life for our fellow humans and our environment. We know (too well) what sort of headlines work in the media industry: the ones that make you feel bad about yourself. The ones that say you aren’t trying hard enough, we’re all doomed, and it’s too late to start. The ones that stoke fear. The ones that say a million people taking one small step each won’t help.

  • We know that approach is nonsense. 
  • We are here to meet you on your planet and self-friendly journey.
  • We are not the sustainability police.
  • We are trying to do good, too.

It’s not easy. That’s why we’re in this together. We promise.

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